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Monetizing Content in Film and Broadcast - A Brief Regional Analysis


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Published August 2008

About this study

 

As new platforms have emerged, such as the Internet and mobile, so film and broadcast content owners are finding new ways to monetize their content and deliver it to wider, more internationalised markets. This short report includes an overview of the market and a brief regional analysis of the changes in the film and broadcast industry in the new digital age. Looking at viewing habits and changing trends in content consumption, this interesting new report looks at how this huge market is changing to meet demand, including a selection of individual country case studies and essential industry data.

This market brief includes:

 

·         Introduction

·         The Changing Face of Film and Broadcast Content Monetisation

·         Changing Entertainment and Media Consumption Habits

·         Changing Entertainment Platforms

·         Regional Analyses:

·         Case Study: The United States (including Alternative Content Monetization Routes: Download through prominent digital distribution outlets; Movie and TV show downloads through gaming consoles; Downloads/streaming through the Internet; Mobile content; Distribution through IPTV)

·         Case Study: India (including Alternative Content Monetization Routes: Downloads/streaming through the Internet; Content through IPTV/Video-on-Demand (VoD) services; Content loaded in hardware; Content through the mobile channel)

·         Case Study: UK (including Alternative Content Monetization Routes: Through IPTV/VoD services; Through User-generated content platforms; Through content owners’ proprietary online applications/websites; Through the mobile route; Through gaming consoles; Through prominent digital content outlets

·         Case Study: France (including Alternative Content Monetization Routes: Through online VoD services and video sharing portals; Through IPTV; Through prominent online digital outlets; Through gaming consoles; Through the mobile route)

·         Case Study: China (including Alternative Content Monetization Routes: Through IPTV; Through Internet portals; Through the mobile route)

·         Conclusion

·         Glossary

 

The following figures:

 

·         Regional Split of Global TV Broadcasting Revenue (2007)

·         Changing Entertainment Platforms

·         Flat Hollywood Box Office Revenues (1987–2007)

·         Hollywood Revenue Split (2007)

·         Falling DVD Sales in the US—2006 and 2007

·         Daily Traffic Rank Movement Trend for US Studio-owned Content Sites – October 2007 – July 2008

·         The Changing Composition of Indian Film Industry Revenue (2004 and 2007)

·         Indian Film Industry Domestic Box Office Revenues (2004 to 2007)

·         Daily Traffic Rank Movement Trend for Indian Media Owners’ Proprietary Content Sites

·         UK—Box Office Revenues (in USD Million) and Admissions (In Million) 2002–2007

·         France—Box Office Revenues (in USD Million) and Admissions (In Million) 2002–2007

·         French Box Office—Split by Country-of Origin of Film Production (1H 2007 and 1H 2008)

·         China – Box-Office Revenue and Admissions (2002-2007)

·         Alternative Content Monetization Routes - Summarized

 

And the following table:

 

·         Change in US TV Viewing Habits (May 07–May 08)

 


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