Published December 2008
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About this report:
As non-voice revenues of mobile operators continue to grow, mobile payment services, along with mobile entertainment services, are among the most exciting growth sectors.
This report explores the various aspects of mobile payments; explains the mobile payments’ value chain and the roles played by the various stakeholders involved; analyses the types and modes of mobile payments, as well as the various implementation models that can be adopted by operators to successfully implement mobile payments in their respective markets; and details the key concern areas that need to be addressed in order to spur the growth of these services.
This 25-page market brief includes:
· Introduction
· Payments – An Overview
· Mobile Payments
· Mobile Payments – Value chain
· Mobile Payments – Types
· Mobile Payments – Implementation Models
· Mobile Payments – Key Concerns
· Mobile Payments – Market Scenario
· Case Study 1: NTT DoCoMo – Mobile Wallet
· Case Study 2: Globe Telecom – GCash
· Case Study 3: Mobile Banking (M-PESA) — Vodafone and Safaricom (Kenya)
· Conclusion
The following figures:
· Payment methods – Generic
· Typical Payment Value Chain
· Mobile Payment – Value chain
· SMS-based Payment Model
· NFC-enabled Handset
· SMS/NFC/WAP-based model comparison
· Payments Based on Value
· Examples – Remote and Proximity Payments
· An example to distinguish between B2B and B2C models
· Mobile Payment – Operator Dominated Model
· Mobile Payment – Financial Institution/Bank Dominated Model
· Mobile Payment – Collaboration Model
And the following tables:
· Payment Value chain – Description of Entities
· Pros and Cons of SMS-based Mobile Payment System
· Pros and Cons of NFC-based Mobile Payment System
· Payments based on Charging Methods
· Pros and Cons of Operator Dominated Model
· Pros and Cons of Financial Institution Dominated Model
· Pros and Cons of Collaboration Model