Key features of this essential new market study:

·         Understand the true value of the worldwide mobile industry

·         Performance comparisons of mobile vs. other media and major industries

·         Identify growth opportunities in key regional markets

·         Country level subscriber growth forecasts for 73 key markets

·         Analyze 5-year market forecasts to 2014

·         Study MNO market share

·         Examine ARPU, churn rates, penetration and handset shipments

·         Technology breakout (2G/3G split) forecasts to 2014 

·         iPhone and its competitors, including iPhone 3GS and Palm Pre

·         Top 10 countries by mobile subscriber additions from 2008 to 2014

·         All this and more in this must-have 167 page report

About this report:

An industry unlike any other in terms of unprecedented growth, the mobile space is rightly deserving of the attention and hype it receives.

At end-2008, worldwide mobile service revenues stood at USD 912.1 billion; outperforming the respective revenues generated by the pharmaceutical, IT hardware and semiconductor sectors. While software and services generated more revenue than mobile services, mobile surpassed this sector in terms of year-on-year growth, and was the only industry of the aforementioned five to register double digit growth (of 17.4 percent) in terms of overall revenue between 2007- 2008. By end-2009, Portio forecasts that worldwide mobile subscribers will total 4.6 billion. 

Put simply, the worldwide mobile industry is massive and presents massive opportunities for all. This essential handbook offers six fact-filled chapters to fully immerse you in all things mobile:

·         Introduction

·         Mobile Subscriber Base

·         Mobile Handset Market

·         Mobile Infrastructure Market

·         Mobile Marketing Data

·         Key Telecom Technologies

The initial growth of the mobile market came from the advanced markets in Western Europe, and when these approached saturation the emerging markets of Asia Pacific led the second phase of market proliferation. Today, Latin America and Africa are driving the mobile market’s growth with Asia Pacific. China and India will add another billion plus subscribers just by themselves in the six year period from end-2008 to end-2014.  China is still the world’s largest market now, but India is growing at more than double the CAGR.  By end-2014, worldwide mobile subscriptions will exceed 6.3 billion.

This 167-page report is packed with invaluable data and statistics you can use for your own internal reports, presentations and market forecasts. This Portio Research study serves as a guide for those in the mobile space and beyond to enable better understanding of the worldwide mobile market and the identification of future growth prospects.

This essential report comprises data collected from 73 mobile markets and 236 mobile network operators worldwide, market share data, quarterly handset shipment figures, handset and infrastructure vendor profiles, analysis of popular handsets, ARPU data, churn figures and so much more.

Further reasons to buy this research:

·         Worldwide mobile subscriber and revenue forecasts to 2014

·         Mobile subscriber forecasts by region to 2014

·         Top-10 countries by subscriber base, subscriber growth, and future additions

·         Mobile subs and penetration for 73 major markets, and their key MNOs’ subs and market share

·         Worldwide mobile handset shipment forecasts to 2014

·         Quarterly mobile handset shipments by major vendors

·         Major handset vendor profiles, their market share and popular handsets

·         5-year mobile equipment spend forecasts

·         Infrastructure vendor profiles with key financials, highlights and outlooks

·         Top 20 Worldwide Markets by Mobile Subscriber Base and their Penetration

·         Youth Mobile Penetration in the Top 20 Worldwide Mobile Subscribers Markets

·         Mobile Data ARPU in the Top 20 Mobile Worldwide Subscribers Markets

·         Graphic-heavy, text-light presentation in plain English

·         Explanations of key technologies and full glossary of terms

Contents

Introduction

Worldwide Mobile Market        

  Subscribers   

  Revenues       

  Infrastructure  

  Handsets       

Mobile and other major industries          

Mobile and other media

  Mobile vs. TV 

  Mobile vs. Internet

  Performance comparison — Major mobile operators vs. other big companies   

Mobile Subscriber Base          

Worldwide       

Western Europe          

  Austria           

  Belgium         

  Denmark        

  Finland          

  France           

  Germany        

  Ireland           

  Italy   

  The Netherlands         

  Norway          

  Portugal         

  Spain 

  Sweden         

  Switzerland    

  The UK          

Eastern Europe           

  Belarus          

  Bulgaria         

  Croatia           

  Czech Republic          

  Greece           

  Hungary         

  Lithuania        

  Poland           

  Romania        

  Russia           

  Serbia

  Slovakia         

  Turkey

  Ukraine          

 North America

  Canada          

  The US          

Latin America  

  Argentina       

  Brazil 

  Chile  

  Colombia       

  Jamaica         

  Mexico          

  Peru  

  Venezuela      

Asia Pacific     

  Afghanistan   

  Australia        

  Bangladesh    

  China 

  Hong Kong    

  India  

  Indonesia       

  Japan

  Kazakhstan    

  Malaysia        

  New Zealand  

  Pakistan         

  The Philippines           

  Singapore      

  South Korea   

  Taiwan           

  Thailand         

  Vietnam         

Africa and Middle East

  Algeria           

  DR of Congo 

  Egypt

  Iran    

  Iraq    

  Israel 

  Jordan           

  Kenya

  Morocco        

  Nigeria           

  Saudi Arabia  

  South Africa   

  Sudan

  Syria  

  Tunisia           

  The UAE        

Mobile Handset Market

Overview          

Major Handset Vendors

  Nokia 

  Samsung       

  LG     

  Sony Ericsson           

  Motorola        

  Apple

  RIM

Popular Handsets during Q2 2009

Models, features and details

  Nokia N97

  Nokia 6300i

  Samsung S8300 Tocco Ultra Edition

  Samsung S8000 Jet

  LG KM900 Arena

  LG KP501 Cookie

  Sony Ericsson C905

  Sony Ericsson XPERIA X1

  Motorola Karma QA1

iPhone and Its Competitors       

  Apple iPhone 3GS      

  Palm Pre

  BlackBerry Storm 9500           

  HTC Touch Pro2         

  LG GC900 Viewty Smart         

  Motorola Atila A3100  

  Nokia 5800 Navigation Edition 

  Samsung I8000 Omnia II         

  Sony Ericsson Satio

  Motorola Cliq 

Mobile Infrastructure Market    

Overview          

Future Outlook 

Major Mobile Infrastructure Vendors      

  Alcatel Lucent

  Ericsson        

  Nokia Siemens Networks         

  ZTE   

  Huawei Technologies  

Mobile Marketing Data 

Mobile penetration — Top 20 mobile markets     

Mobile penetration in youth segment — Top 20 mobile markets  

Data ARPU — Top 20 mobile markets   

Key Telecom Technologies     

  2G     

  2.5G/2.75G    

  3G     

  3.5G  

  4G     

  Network Components and Services     

  Backhaul        

  Base Transceiver Station (BTS)           

  Node-B          

  IP Multimedia Subsystem (IMS)           

  Radio Access Network (RAN)  

  Remote Access Virtual Private Network (VPN)  

  Short Message Service Centre (SMS-C)           

  Multimedia Message Service Centre (MMS-C)  

  SS7   

  Femtocell       

  Thin Client      

  Wireless Fidelity (Wi-Fi)          

  National leased lines   

  International Private Leased Circuit (IPLC)        

  Very Small Aperture Terminal (VSAT)   

  Managed Services      

  Voice over Internet Protocol (VoIP)     

  PCS networks

  Mobile Services         

  Instant Messaging      

  Enterprise Services    

  Mobile e-mail 

  Location Based Services        

  Mobile Video Service Technologies     

  Mobile Gaming Services         

Appendices     

  Glossary        

  Portio Research Classifications           

  Companies Mentioned in this Report   

  About the Authors      

  Also available from Portio Research Limited